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ANALYSIS

Vibe Coder Launches Travel App For Sales Route Optimization

04/07/2026

(Boise, ID) — Brandt Keppel, a pharmaceutical sales executive, has unveiled his forthcoming app, TravelForce, which will "finally solve route optimization" for every traveling salesperson in America.

Keppel, 27, who describes himself on LinkedIn as a "weekend hacker" and "vibemaxxer", said Travel Force uses "a novel agentic loop" to compute the single shortest route through any list of cities a user enters. He told our reporters a launch version would ship "in, like, two, maybe three weeks tops".

"It's going to be huge. I have so much trouble figuring out which doctors offices I need to hit in which order.", Keppel said, gesturing at an empty Claude Code window while he sat at Roast Boise Coffee. "For any list of cities, there's obviously a best route. This will save me so much time on my next trip."

A recent Travel Force output for Keppel's four-clinic Idaho territory.
A recent Travel Force output for Keppel's four-clinic Idaho territory.

At press time, Keppel's app was struggling with "accuracy" and "seemed to take a really, really long time to run."

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